- International Game Technology (IGT) has announced a partnership deal with Monarch Casino & Resort.
- IGT will power retail and mobile sports betting at Monarch’s properties in Nevada and Colorado.
- As part of the partnership, Monarch has launched two new apps: Atlantis Sports (Nevada) and BetMonarch (Colorado).
International Game Technology PLC (IGT) has expanded its sports betting footprint in Nevada and Colorado through a strategic partnership with Monarch Casino & Resort, Inc. The collaboration will see IGT’s award-winning PlaySports technology and services powering retail and mobile sports betting at Atlantis Casino Resort Spa in Reno, Nevada, and Monarch Casino Resort Spa in Black Hawk, Colorado. This marks a significant advancement for IGT as it continues to establish itself as a leading provider of sports betting technology in the United States.
The agreement allows Monarch Casino & Resort, Inc. to leverage IGT’s versatile PlaySports platform, which is widely recognized for its robust B2B capabilities. The partnership also includes trading advisory services to enhance the sports betting experience for patrons at both properties. As part of this initiative, Monarch has launched two new mobile sportsbook apps—Atlantis NV Sports and BetMonarch—bringing state-of-the-art mobile sports betting to customers in Nevada and Colorado, respectively.
Steve Mikkelson, Corporate Director of Race and Sports for Monarch Casino & Resort, Inc., expressed excitement about the collaboration, stating, “We’re excited to introduce Atlantis and Monarch Black Hawk patrons to elevated sports betting entertainment via our new IGT PlaySports-powered retail and mobile sportsbooks. IGT PlaySports’ technology stack is widely known as one of the most versatile B2B sports betting technology stacks in the U.S., and we believe we now have the ideal sports betting offering to drive incremental player engagement and value at both of our award-winning properties.”
IGT’s involvement in the modernization of Monarch’s sports betting operations reflects its ongoing commitment to delivering cutting-edge gaming technology tailored to local market needs. Joe Bertolone, IGT’s Senior Vice President of Sports Betting, commented on the partnership, saying, “IGT PlaySports is delighted to partner with Monarch in the modernization of their sports betting offerings in Nevada and Colorado. We look forward to helping them attract new players and deliver world-class retail and mobile sports betting that is aligned with local market opportunities and player preferences.”
The PlaySports platform’s recent accolade as “Sportsbook Platform Provider of the Year” at the 2024 EGR North America Awards underscores the quality and reliability of IGT’s technology. This recognition further cements IGT’s position as a leader in the sports betting industry, particularly in the fast-growing U.S. market.
Monarch Casino Resort Spa in Black Hawk, Colorado, and Atlantis Casino Resort Spa in Reno, Nevada, are both celebrated for their exceptional amenities and gaming experiences. Monarch Black Hawk offers approximately 60,000 square feet of casino space, 1,000 slot machines, 43 table games, and a live poker room, among other attractions. The resort also features 10 bars and lounges, four dining options, 516 guest rooms and suites, a luxurious spa, and an enclosed year-round pool facility. The property is connected to a nine-story parking structure, ensuring ample parking for guests.
Atlantis in Reno, Nevada, boasts 61,000 square feet of casino space, 817 guest rooms and suites, and eight dining outlets. It also includes a 30,000 square foot health spa and salon, an 8,000 square-foot family entertainment center, and 52,000 square feet of banquet, convention, and meeting space. The casino floor features 1,200 slot and video poker machines, 33 table games, a race and sports book, a 24-hour live keno lounge, and a poker room.
The partnership between IGT and Monarch Casino & Resort, Inc. is set to enhance the sports betting landscape in Nevada and Colorado, providing patrons with a top-tier, technologically advanced betting experience. As the U.S. sports betting market continues to grow, collaborations like this highlight the importance of combining industry-leading technology with premier gaming and hospitality offerings to meet the evolving needs of today’s bettors.
With the launch of Atlantis NV Sports and BetMonarch apps, both companies are poised to capture a significant share of the market, offering players a seamless and engaging sports betting experience, whether they are on the casino floor or placing bets remotely. This strategic move aligns with IGT’s broader goal of expanding its presence in key U.S. markets and delivering exceptional gaming experiences across all platforms.
