- Fantasy sports operator PrizePicks has announced a sponsorship deal with Atlanta’s State Farm Arena.
- The company recently signed a partnership deal with the MLB Atlanta Braves.
- PrizePicks has been recognized as the fastest growing sports company in North America.
PrizePicks, North America’s leading daily fantasy sports platform, has announced a new partnership with State Farm Arena. This collaboration enhances PrizePicks’ presence and commitment to its hometown of Atlanta, where the arena hosts numerous events featuring top artists, comedians, and athletes.
As part of the partnership, PrizePicks will gain highly visible in-arena signage at State Farm Arena during concerts, hip hop shows, comedy events, and other sporting activities. Additionally, PrizePicks will enjoy rotating, full-day exposure in the heart of Atlanta’s Sports and Entertainment District, which includes prominent locations such as State Farm Arena, Mercedes-Benz Stadium, and the Georgia World Congress Center.
Adam Wexler, CEO of PrizePicks, expressed enthusiasm about the collaboration: “We are excited to team up with State Farm Arena, an integral destination elevating the entertainment scene in Atlanta. State Farm Arena shares our ethos in innovating the entertainment experience and this partnership facilitates a way for us to engage more people in the community.”
This partnership announcement comes on the heels of several significant developments for PrizePicks in Atlanta:
- New Headquarters: PrizePicks recently established a new 33,000-square-foot headquarters in Atlanta.
- Extended Partnership with Atlanta Braves: PrizePicks has also extended its partnership with the Atlanta Braves, further solidifying its ties to the local sports community.
The partnership with State Farm Arena aims to enhance fan engagement by providing more opportunities for PrizePicks to interact with the local community. The strategic placement of PrizePicks’ branding within the arena and the district will help reach a broader audience, promoting their innovative daily fantasy sports platform.
