- Sportsbet.io has become the official Turkish betting partner for Hull City of the English Championship League.
- The sportsbook will also serve as the ‘back of shorts’ sponsor for the football side.
- Sportbet.io has a growing Turkish user base.
Hull City has announced a two-year partnership with Sportsbet.io, unveiling the operator as the back-of-shorts sponsor and official Turkish betting partner for the English Championship football club. The deal will feature Sportsbet.io’s logo on the first-team shorts for the Tigers’ home, away, and third kits.
The partnership aligns with both Hull City’s and Sportsbet.io’s goals of enhancing fan engagement and exploring innovative ways to connect with supporters, particularly in Turkey. Alexander Haig, Director of Sportsbet.io, expressed excitement about the collaboration:
“As a digital pioneer, Sportsbet.io shares Hull City’s passion for exploring innovative ways to engage with supporters and sports fans alike in Türkiye.”
Hull City Head of Commercial Brett Carroll emphasized the significance of the partnership, highlighting its impact on the club’s profile in Turkey and beyond:
“This is a significant partnership with a reputable brand that again illustrates the increasing profile of Hull City in Türkiye and overseas. Working across football, the group takes their responsibility to educate communities and highlight the importance of safe betting incredibly seriously, and I have no doubt this work will be evident in Hull throughout the partnership.”
The collaboration is seen as a perfect match due to Sportsbet.io’s growing player base in Turkey. The partnership aims to benefit both parties by leveraging each other’s strengths and focusing on community engagement and responsible betting practices.
“Sportsbet.io’s growing player numbers in Türkiye make this the perfect match and we are looking forward to working with them, to the benefit of both parties, over the next two seasons”.
This partnership marks a significant step for Hull City as it continues to expand its international presence and engage with a broader audience. With Sportsbet.io’s innovative approach to digital engagement and strong commitment to responsible betting, the collaboration promises to bring mutual benefits and foster a positive impact within the community.
